transponder - Sears still a tough sell 5 years after Kmart deal

An experiment in mini-blogging by a web strategist, pilot, and dad in Chicago.

Dec
22nd

Wed

Sears still a tough sell 5 years after Kmart deal

This holiday season, Sears and Kmart, which merged in 2005, are pushing a single message: Buy with layaway, buy with coupons, buy now and pay later, buy with loyalty rewards points — but please, just buy.